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Master the Essentials of Storytelling

Learn the powerful framework used by professionals to hook audiences, build emotion, and leave lasting impact — without years of trial and error.
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What you'll learn

  Understand why some stories connect, and others don’t

 Hone a skill that is immune to AI replacement

 Discover powerful stories in plain sight

                      ....All in less than an hour

Focus in on the Essential

Learn what elements are central to a story and what is a distraction

Highlight Choices

To understand and connect with characters, we have to understand why they do what they do. Discover why we love some characters and forget others

Show the Result

A story needs to be bigger than just a series of events. You'll learn how to show how the events of a story connect to a greater lesson

Captivate with Questions

People aren't lining up to be talked at. You need to engage them and entice them with the right Hook before they're ready to listen to what you have to say.

Uniting with Story

People form groups that share values. You need to understand what brings people together and what they want to hear. 

Convince by Listening

There is no better way to change someones mind than to reframe the story they are already telling. But to do this, you need to find out what they believe and why.

Unlock the Power of Story

  • Hook any audience from the first sentence—using time-tested tools that grab attention and open space for your message to land.

  • Make your message unforgettable by anchoring it to values, conflict, and transformation—the way great stories have done for thousands of years.

  • Speak so people lean in—no gimmicks, just focused storytelling that cuts through the noise of modern life.

  • Turn your life experiences into powerful, shareable moments that reveal who you are and what you stand for.

  • Reframe a situation so you stop seeing it as a mess of random events—weave it into a narrative that has meaning and purpose.

  • Create stories that move people to action—whether it’s a new perspective, joining your cause, or simply seeing something in a new light.

  • PLUS:Get access to practical tools, real examples, and a repeatable framework you can use to craft better stories forever.

PLUS...Receive these 3 bonuses


BONUS #1:
The Psychological Principles of Storytelling
This mini-course is your guide to the hidden science behind powerful narratives.  Drawing on cognitive psychology, neuroscience, and cinematic technique, this book reveals how to craft stories that don’t just entertain, but imprint.

You'll discover the psychological levers that make characters more compelling, plots more gripping, and ideas more persuasive. Once you understand how the brain responds to story, you’ll never see things the same way again.

VALUE $49
BONUS #2:
The Top 10 Story Problems, and How to Solve Them 
Even the most seasoned authors can find their narratives stalled by messy plot, lackluster protagonists, or endings that fail to satisfy. This ebook provides a definitive roadmap for writers to diagnose and fix the most common yet challenging issues that can weaken a story.

Moving beyond generic advice, this guide meticulously breaks down ten specific hurdles—from clunky exposition and predictable plots to inconsistent character arcs—and offers practical, step-by-step solutions and targeted exercises for each.

VALUE $29

BONUS #3

How Stories Work: A Breakdown of 20 Epic Films
This course shows how the rubber meets the road. A breakdown of 20 classic stories and how the authors masterfully used the principles highlighted in 'The DNA of Story' to craft memorable tales that captured the world's imagination.

Featuring Rocky, Inception, Lord of the Rings, Sense and Sensibility, Star Wars, Apocalypse now, Sopranos, 127 hours and many more.

VALUE $68

14 Day Money Back Guarantee

If what you learn doesn't improve your storytelling, get a full refund within 14 days.

Meet the instructor

Rubidium Wu

Rubidium Wu is a filmmaker, writer, and educator with over two decades of experience behind the camera. His work spans directing, producing, and cinematography, but at the heart of it all is one core belief: storytelling changes lives. He is the director and producer of two feature films, Brooklyn Tide and The Devils Fortune, the Documentary Portraits of Silence, and has directed work for and produced content for brands including Canon, Sigma, B&H. Nintendo, Sony Playstation, the New York Times.
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Frequently asked questions

Who is this course for?

This course is for anyone who wants to communicate better—whether you’re a filmmaker, entrepreneur, artist, teacher, or just someone who’s tired of not being understood. If you’ve ever struggled to hold attention, make your point, or move people emotionally, this is for you.

Do I need experience to take this course?

Not at all. The course is designed to give you a solid foundation, whether you're a complete beginner or a working creative who wants to level up. All you need is curiosity and a willingness to dig into your own stories.

Why is the course so short (under an hour)?

No Fundamentals are complex. We have been telling stories since the beginning of time. Mastery takes time and practice, but you can learn what makes a powerful story and begin to tell them in a matter of minutes.

Is this course specific for filmmakers?

No. I discovered the principles over two decades as a screenwriter and filmmaker, the principles of storytelling in this course are universal. They apply to business, writing, marketing, leadership, relationships—anywhere communication matters.

How is this course different from other storytelling or writing courses?

Most courses teach a formula. It’s about learning the deep mechanics of story—why they work, how they work, and how to use them in the real world. It’s practical, personal, and designed to help you tell stories people actually want to hear, and that create meaningful change.

5. What will I be able to do by the end of this course?

By the end, you’ll be able to craft clear, emotionally engaging stories that move people—whether you're telling your origin story, pitching an idea, or just trying to connect. You’ll also gain tools to become aware and reframe your own story, and empower it to take it to wherever you want to go.

6. Is there a limit on access

Every student gets lifetime access.
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